We have spent over twelve months developing the Gx Superluxe which we believe to be the ultimate pillow.
Our Superluxe Down filling simulates 100% goose down so it’s perfect for those who sleep on feather and down, it recreates the weighty, quality feel of a well filled goose down pillow at a fraction of the price.
Just imagine a pillow with the luxurious feel of goose down but filled with a blend of hypoallergenic down-like polyester and including Gx Technology to cradle your head and neck in supreme comfort. Add beautifully piped seams in imperial purple, a high quality 100% cotton shell and our ingenious vent for breathability and you have the Gx Superluxe Pillow.
You'll never experience a better night's sleep.
The Gx Suspension PillowTM and the Gx Support Pillow each utilise a variation on a revolutionary internal structure that ensures a new level of comfort and support.
Founder Alexander Miles, a furniture and domestic product designer, took apart dozens of pillows to solve the riddle of how to stop them spreading and flattening through the night. It’s this change in shape in a conventional pillow that leads to reduced comfort as the night progresses and can cause you to wake.
Alexander’s flash of design inspiration for the Gx Pillow was to incorporate a system of internal ties across the centre of the pillow – these ties perform two distinct structural functions to keep the pillow in its most comfortable and supportive ‘plumped’ state.
As pressure is applied to the pillow the ties work to counter spreading and flattening by pulling the pillow inwards and upwards; and by effectively turning the pillow into compartments the ties also act to hold the hypoallergenic hollow fibre filling in place. This unique innovation is the first of its kind in the world and has an international patent pending.
Alexander realised through experimenting with the width of the ties that he was able to produce different levels of resistance and therefore could vary the level of support within the pillow.
The Gx Suspension PillowTM is the sleeping pillow; it has a narrow set of ties, configured like two Xs, cradling your head and neck gently to ensure that you remain comfortable throughout the night. The Gx Suspension PillowTM is available in original Medium-soft format and Medium-firm for those who prefer a slightly firmer pillow.
The Gx Support Pillow is the sitting pillow; it has more substantial and wider ties forming a fabric web and giving a firmer feel, securing your posture in a sitting position by supporting your shoulders and back.
The Gx Camper Pillow is a compact pillow with the same ties as the Gx Suspension Pillow, it's perfect for camping, caravanning or boating - in fact anywhere that space is at a premium but comfort is still required.